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Why scale? 

by Cris Weer | Dec 6, 2015 | Business, Enlightened Business

Why add new products, hire new people, increase distribution?

Is it to please the shareholders?

The board?

Or your customers?

Investment costs money and it wants a return. But your customers don’t care about that.

Use capital wisely, because sooner or later, you work for it.

Seth Godin

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