Is it time to reconnect with the ‘now’ and follow our gut instinct? Writer and psychotherapist-in-training Namalee Bolle says so.

So what is it about the online universe that so artfully severs this connection with our precious intuition? Why are we easily blind-sighted when it comes to staying in touch with ourselves online? Well, in our quest to create dazzling ‘personas,’ social media facilitates our disconnection from what spiritual author Eckhart Tolle famously calls ‘the now.’ We aren’t present when all our attention is fixed in cyber space, and we tend to dissociate from our bodies to mainly hang out in our head. Transfixed by ‘likes’ we’re driven into an internal frenzy of anxiety and encouraged towards over-thinking and neurotic behaviour. In this state it’s easy to care too much about what others think of our status updates, before we actually allow the time and space to stop, take a breath, and think about why we should even give a monkey’s arse.

If we are to use social media healthily, as the helpful tool it can be, we should not underestimate the way it can silently stifle creative advancement . “It’s turned artists into marketing executives,” says artist and electronic composer E.M.M.A “Social media removes you from the natural; intimacy, the passage of time, real human interactions — it’s as if it’s professing to be entirely what it isn’t. When I want to be creative I have to remove myself from it and be very strict about the variables I let in.”

Spiritual creatrix and YouTube rebel Kelly-Ann Maddox has developed her own successful method for harnessing the beast whilst still remaining a prominent online persona, “Whenever I follow the ‘accepted wisdom’ on how much to prioritise social media, I end up feeling burned out and resentful. I need to listen to myself and follow my own nose. I don’t repeat the same content across platforms and I don’t have someone else running my social media for me. I post when I feel like connecting and nothing is rigorously planned. I want my platforms to act as a way to access more of me online rather than purely as a means to direct people to paid services. I want to feel inspired by social media rather than turned off by it. Sometimes I leave my platforms for days without posting anything because that’s honest. I don’t always feel like posting or have time.”

And if you are still wondering how it’s possible to exist on social without turning into a Insta-clone, just look to A$AP Rocky, leader of the no-fucks-given route who famously lost 100,000 Instagram followers when he threw caution to the wind by championing the use of an arty collage in ways that clearly offended many traditional users. When you possess the self-belief not to care about numbers, allowing self-expression and artistic integrity to reign, social media can be played more like a game rather than a pressure to conform. You never know, pursuing your own true vision regardless of the response, could even make Insta-history…